Born of passion and love for good quality food, il Bel Paese has begun on August 2001 to introduce to Hong Kong market the best of the Italian gourmet specialties.

il Bel Paese mainly operates with two retail shops offering the largest selection of Italian groceries & delicatessen: San Daniele ham, Sardinia mature goat cheese, extra virgin olive oil, traditional balsamic of vinegar of Modena, porcini mushroom & truffle, cantucci biscotti, Sicilian cassata ice-cream, air-flown fruits & vegetables, wine and more. All products are sourced and imported directly from Italy ensuring quality, freshness and uniqueness.

il Bel Paese is and wants to be simply regarded as an authentic traditional Italian shop where customers can enjoy their shopping enchanted by a marvelous environment evocative of Italy and its heartily food, its multi-regional traditions, its peaceful landscape, and its passionate people. il Bel Paese brings a bit of Italy to Hong Kong.

Years of experience in the market, backed up by an efficient logistic side in Italy, and valuable feed-back from customers have led il Bel Paese to eventually sign a wide range of good quality products under an exclusive label Casa Rinaldi. Casa Rinaldi is il Bel Paese's signature of quality.

Come and taste it.